Jim Anselmo Posted September 8, 2009 Share Posted September 8, 2009 Just saw this on MSN - Looks like a great project for someone with just a chassis!1918 Pep-O-Mint Life Savers CarThe first promotional vehicles appeared almost as soon as the automobile became popular in the early 20th century. According to James Hale, author of "The Wonderful Wacky World of Marketing Mobiles," the first "product-mobiles" appeared in America before World War I, with custom coachwork designed to evoke the actual shape of the product, and often were used to distribute samples or make product demonstrations. The vehicles drew a crowd when they were parked, and were rolling advertisements on the road. The giant roll of Pep-O-Mint Life Savers, built on a 1918 Dodge truck chassis, required its driver to lean out of the center window to see forward Link to comment Share on other sites More sharing options...
keiser31 Posted September 8, 2009 Share Posted September 8, 2009 Looks more like a Model T Ford running gear. Link to comment Share on other sites More sharing options...
Jim Anselmo Posted September 8, 2009 Author Share Posted September 8, 2009 I agree, but that's what it said on MSN and don't you know everything you read on the internet is true! Link to comment Share on other sites More sharing options...
keiser31 Posted September 8, 2009 Share Posted September 8, 2009 This is one of my favorite Dodge re-dos. Link to comment Share on other sites More sharing options...
nearchoclatetown Posted September 9, 2009 Share Posted September 9, 2009 I would have thought Luick would use a Buick! Link to comment Share on other sites More sharing options...
1929Chrysler Posted September 10, 2009 Share Posted September 10, 2009 I wonder what these one of a kinds would be worth today if they had survived??!!Dan Link to comment Share on other sites More sharing options...
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