I've run into this old photo in the past, and often thought I'd like to see the rest of that particular car. Under the guidance of J. Frank de Causse, Locomobile turned out some great custom coachwork in those days. If you look at their literature of the teens and twenties, you see a mixture of very formal enclosed cars with older, carriage style elements as well as modern roadsters and pheatons with external exhaust pipes and long rakish fenders. It looks like most of Locomobile's cars for that show were customs, so I would assume the one to the left is no exception. I guess the plowshare style fenders of this car created a "retro" look at that time, harkening back styling of 17 or 18 years prior. Along those same lines, Locomobile also continued to offer brass trim well into the twenties, when it was well out of vogoue. As I understand it, their clientele may have been a more conservative crowd, in general.