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Urich Lincoln-Mercury Whittier CA 1956


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Urich Lincoln-Mercury on Whittier Blvd in Whittier California 

Likely a little after January 1956, the new 56 Merc 4 door hardtops are being promoted. They were introduced after the regular 56 cars. 

The Continental sign on the building was barely a year old. The Mark II was introduced in the fall of 55 and gone by 57. At $10,000 I wonder how many were sold by this dealer. 

Urich LM.jpg

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