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Video: Groucho pitches the all-new 1957 DeSoto!


Guest Magoo
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Guest Skyking

I have some shows of his on DVD that show advertisements but don't have that one. It's interesting to see them advertising a somewhat higher end Chrysler car with blackwalls and dog dish hubcaps..............

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It's interesting to see them advertising a somewhat higher end Chrysler car with blackwalls and dog dish hubcaps.

Bob,

The car being pitched was the second-to-the-lowest-priced DeSoto for '57, the Firesweep Sportsman 2drht ($2,791), riding on the Dodge 122" whb and wearing a modified Dodge front clip. But you're right, pitted against a Ford Fairlane 500 V-8 Victoria 2drht ($2,414) the Firesweep cost $300-plus more, and was nearer in price to a Buick Special Riviera Coupe ($2,704, 122" whb) or a Mercury Monterey Phaeton 2drht ($2,693, 122" whb). It was very close in price to its cousin, the Dodge Royal Lancer 2drht, at $2,734.

Groucho notes that the DeSoto prices, "start right above the lowest", so maybe the writers thought folks would be fooled by showing an entry-level model.

extolls the virtues of her new top-of-the-line Fireflite Sportsman 4drht ($3,616, 126" whb), with WW's, full wheel covers, two-tone paint, etc. You wouldn't think Ms. Crain would roll around Hollywood in a car with dog dishes and blackwalls!

BTW, I wish I had that Fireflite Sportsman 4drht in my garage...one of my favorite '50's cars.

TG

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Guest Skyking

TG, thanks for another nice commercial. Nowadays, all we see is cars skidding around in circles. Ahh, the good old days are gone.

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